Accepting Different Forms of Payment to Reach More Customers for Your Small Business

I went to get my nails done over the weekend and as I went to the register, I was told there was a 10% cash discount. As a small business owner, I can empathize with the lofty expenses of offering credit cards as a payment option, but as a millennial consumer, I am unforgiving ofContinue reading “Accepting Different Forms of Payment to Reach More Customers for Your Small Business”

Social-Emotional Intelligence in Your Business

A smart business owner should know her numbers. She should know her COGS (Cost of Goods Sold), her supply and demand, her target market, her profit margin, her margin of error, the cost of advertising versus marketing.  A successful business owner will know her numbers and the five core aspects of social-emotional intelligence. The WhyContinue reading “Social-Emotional Intelligence in Your Business”

Finding Work-Life Balance in Your Small Business

I have spent the last month sick. I kept trying to stave off illness for work with supplements, hydration, and over-the-counter medications – what I didn’t allow myself was rest… until I crashed. I hit 102 fever, I passed out from dizziness, and finally had to go the doctor and stay home from work. YouContinue reading “Finding Work-Life Balance in Your Small Business”

How Partnerships Can Serve Your Business

I did my undergraduate work at Binghamton University. I was an English literature major and Russian language minor, and in my senior year, I was tired of all of my English and Russian courses, so I took (what was in 2005 a new) biology course by Dr. David Sloan Wilson called “Evolution for Everyone.” One ofContinue reading “How Partnerships Can Serve Your Business”

How Has the Vine Vendor Network Served Our Members

The Vine Vendor Network is quickly approaching its third birthday (March 1st) and we are incredibly proud of the amazing progress we have made. Aside from hosting wonderful events in new, fresh, and exciting vendor spaces, our greatest accomplishment has been serving the needs of our members. Here are just a few voluntary testimonials (withoutContinue reading “How Has the Vine Vendor Network Served Our Members”

These are the Reasons Why Vendors Will Never Vend at Your Event

It’s the busiest time of year for small businesses who work the vendor circuit.  We’re often doing full weekends and even weekdays to try and make our money during the holiday season. Key phrase: We’re trying to make money.  As much as there are fantastic event organizers who recognize this fact, there are so many moreContinue reading “These are the Reasons Why Vendors Will Never Vend at Your Event”

How to Start Conversations with Customers at Vendor Events

I find it easy to talk to anyone, but this skill did not come naturally to me.  Years of watching my father, a natural salesman, use his charisma and charm to negotiate and sell a chocolate popsicle to a woman in white gloves taught me how to pay attention to details so I would knowContinue reading “How to Start Conversations with Customers at Vendor Events”

How to Cancel as a Vendor at a Show, Fair, or Expo with Grace

John Lennon reminds us that “Life is what happens when you’re busy making other plans,” and this adage holds true even for vendor events that you have already paid for. Whatever the reason you have for not being able to attend as a vendor, there is a decorum and grace involved in canceling. There areContinue reading “How to Cancel as a Vendor at a Show, Fair, or Expo with Grace”

Five Tips to Make it Through a Vendor Event When You’re Just Not Feeling It

The night before a major event last year I was incredibly stuffed, my head was pounding, my ears were aching, my eyes were leaking, my throat was on fire; I felt absolutely dreadful. All I wanted to do was crawl into a hole and sleep for eternity, but I already paid the expensive table feeContinue reading “Five Tips to Make it Through a Vendor Event When You’re Just Not Feeling It”