SMART Goals for Small Business

About a decade ago, there was a huge trend in education called “SMART Goals.” Teachers, myself included, had to write a SMART goal for each one of our students and ask our students to write SMART goals for themselves in each subject area. While the idea was born in the education system, the concept ofContinue reading “SMART Goals for Small Business”

Entrepreneur Resolutions: Learning to Say NO

As you work on your business, you may find various opportunities for you to expand or grow. You’ll be excited about these opportunities, of course, but while many of them will work to your favor, there are some opportunities that function as wolves in sheep’s clothing. These opportunities require more labor, time, or change, whichContinue reading “Entrepreneur Resolutions: Learning to Say NO”

What the FCC Net Neutrality Repeal Means for Small E-Commerce Business

If you were old enough to watch TV prior to the late 1980s, you were aware of the main monolithic broad channels (using their names today): ABC, NBC, Pix 11, Fox, CBS, Thirteen, My9. You had a perfectly clear view of these channels until cable came into your town. Once cable came in, unless you paidContinue reading “What the FCC Net Neutrality Repeal Means for Small E-Commerce Business”

Time Management for Entrepreneurs Who Have a Full-Time Job

It’s a bird, it’s a plane, no, it’s super-entrepreneur! If you have a full-time job and you’re running your small business full-time, it can often feel like you’re in desperate need of magical super-powers to make it all happen. It probably also feels like while you work at one, the other is suffering. Such feelingsContinue reading “Time Management for Entrepreneurs Who Have a Full-Time Job”

Reflections and Revisions: How to Use this Holiday Season to Plan for 2018

While the holiday season is just getting started for most people, the biggest points of retail holiday shopping have already passed for 2017. According to CNN Money, $5 billion was spent by US consumers on Black Friday, and according to TechCrunch, $6.59 billion spent on Cyber Monday! Add Shop Small Saturday with $12.9 billion andContinue reading “Reflections and Revisions: How to Use this Holiday Season to Plan for 2018”

Who Do You Know? How to Start Making Customer Connections

When you start a Small Business or a Direct Sales Company it is a great idea to create a list of people that you know. By doing this you are expanding your circle and clientele. Creating a list prevents you from exhausting all of your contacts and introducing your respected company and products to aContinue reading “Who Do You Know? How to Start Making Customer Connections”

New Businesses: How To Get Legal, Get Established, and Get Started

We get dozens of inquiries every day from potential entrepreneurs who want to join our network, but don’t quite meet our minimum requirements yet. While we are open to small businesses in almost every stage of business, we do require that the business has been established as a legal entity. The main reason for this isContinue reading “New Businesses: How To Get Legal, Get Established, and Get Started”

Dealing with Negativity as an Entrepreneur

We’ve all faced some form of negativity as an entrepreneur. I won’t sit here and tell you that it becomes more pleasant or easier to swallow, but you can change your mindset. We cannot control what other people say or do, but we can control how we react. In this blog, I will address some commonContinue reading “Dealing with Negativity as an Entrepreneur”

How to Keep Your Customer After You’ve Landed the First Sale

Landing the first sale, especially at an event, is thrilling. It means all of your hard work from start to finish has closed in success. Even harder than landing that first sale is following-up for a second and third sale, hopefully creating a permanent customer. Have a Follow-Up Plan in Place Collect Email Addresses. As you placeContinue reading “How to Keep Your Customer After You’ve Landed the First Sale”

The Top 10 Reasons You’re Not Making Sales at Markets and Fairs

As CEO of the Vine Vendor Network, I’ve heard the same lament countless times in numerous ways: “I’m not making money at markets/fairs/vendor events!”  For the small businesses that rely on markets and fairs for income, accessibility, and acquiring new customers, the investment into an event that doesn’t produce returns is frustrating and disconcerting. VendingContinue reading “The Top 10 Reasons You’re Not Making Sales at Markets and Fairs”